Experts in

retail branding & design

SVT is a strategic design agency, specialised in retail branding and design. We develop innovative concepts and formulas for retail, the catering industry, and care and service organisations.


The strong combination of expertise and design make us unique in the market. Whether you contract us for a new retail formula, an improved care concept, a mind-blowing brand story, a commercial routing or an innovative interior design concept, everything starts with a good plan. Design gives shape to the thought. Who are you, what do you stand for and where do want to go?

'We are right at the heart of Amsterdam, with our eyes on New York, but with our head in anywhere we are needed.'

Multidisciplinary design agency in Amsterdam

SVT Branding + Design Group is located in two old warehouses on the Entrepotdok in Amsterdam. We are right at the heart of Amsterdam, with our eyes on New York, but with our head in anywhere we are needed.


For 30 years, we have observed consumers: the clients of our client. This has given us the expertise to help retailers with a valuable positioning in a constantly changing world.

Omnichannel retail triggers all senses. It is an interplay of many factors and disciplines, which all become visible collectively. Therefore, we are a multidisciplinary design agency with consultants, graphical and spatial designers. And therefore, we can ensure that the entire retail formula becomes one complete integrated story. We place great value on collaboration and involve our client wherever possible: you are the ones who will have to carry the new formula and put it into practice.

30 years of innovation in retail

SVT stands for Van Santen, Vollebregt, Van Tongeren: the three founders of the design agency. Michel van Tongeren is still a member of the Board, together with Frank Schoeman and Maaike van Rooden.


Over the past 30 years, they were at the cradle of many retail concepts, both in the Netherlands and abroad. We could only achieve this by continuous innovation: we are always looking for trends, innovation and new developments: the next step in retail. Do you want to be fuelled with inspiration, or reach more awareness within your team? Discover the latest trends and developments in retail through a trend presentation or tailor-made retail safari. We are happy to drop by!

P.S.: We hebben onze kennis gebundeld in het boek 1:1, de essentie van retail branding en design. Bekijk het hier!


Ready for the next step or looking for a clear dot on the horizon?

Don't hesitate to contact us!

retail consultant design



retail consultant design



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